Local Economy Sees Significant Boost
As hundreds of thousands of visitors head home from their July 4 weekend on the Grand Strand, local businesses report a significant surge in sales, reflecting the area’s strong economic resilience. Restaurants, fireworks vendors, and other local establishments experienced a windfall as Myrtle Beach continued to be a top Independence Day destination.
Fireworks Sales Skyrocket
Lewis Broome, owner of Black Pearl Fireworks, shared his excitement about the unprecedented sales. “Sales nearly tripled in just one day compared to the previous week,” Broome said. “This kind of business in two days can cover my annual expenses, including the high rent costs.” On average, customers spent around $500 per purchase, highlighting the enthusiasm for celebrating the holiday with fireworks.
Restaurants Prepare for High Demand
Over at Mimosa’s, a popular brunch spot in the region, owner Gentiana Tubaku anticipated the holiday rush and took proactive steps to prepare. “We stocked up on extra food and drinks based on last year’s experience,” Tubaku explained. “We knew how busy it would get, so we were ready for it.” The foresight paid off, as the restaurant managed to cater to the influx of holiday diners effectively.
Busy Times at Myrtle Beach International Airport
Myrtle Beach International Airport also saw a surge in activity. Officials expected about 50,000 people to depart over the days following the holiday weekend. The increased traffic underscored Myrtle Beach’s popularity as a premier destination for Independence Day celebrations.
Record-Breaking Visitor Numbers
AAA projected that approximately 5.7 million people would travel over the holiday weekend, marking a 7% increase from 2023. This rise in visitors not only boosted local business revenues but also highlighted the city’s ongoing appeal and economic stability.
No Signs of Economic Downturn
Despite broader economic uncertainties, Myrtle Beach’s local economy shows no signs of slowing down. The July 4 weekend’s success demonstrates the area’s robust tourism sector and the community’s ability to capitalize on peak travel times. Businesses continue to thrive, and the influx of visitors contributes significantly to the economic health of the region.
